2017 Imperative: Mastering AI-Driven Personalization

Congratulations on taking the first step to faster conversion ROI!

Dynamic Testing combines the power of automation and machine learning with your own marketing instincts. It monitors website traffic in real-time, then uses machine-learning algorithms to decide which split is the top performer. Best of all, it optimizes based on any goal: conversion, form submission, and more.

In this session we will:

Explore the science behind Dynamic Testing
Review use cases that capitalize on the new technology
Show you how to setup your first Dynamic Test

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