Driving Meaningful Business Results with Targeting & Segmentation

Marketers have long understood that the key to connecting with customers is to know their audience. However, “the audience” is almost never a homogenous group: that’s why creating meaningful segments, and targeting each group with tailored messaging and offers, are among the most powerful tools in the marketer’s belt. When combined with a robust testing and optimization program, segmentation and targeting empower marketing teams to build strong customer relationships that boost revenue immediately while also fortifying the brand with long-term staying power.

Download the guide to read five real-life stories about how Monetate customers are using targeting and segmentation to deliver impressive business impact. Claim your copy now.

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See other ways your peers are leveraging our technology to achieve outstanding results with Testing & Optimization and 1-to-1 Personalization.

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We choose to go to the moon, not because it is easy, but because it is hard, because that goal will serve to organize and measure the best of our energies and skills.

Astronomy compels the soul to look upward, and leads us from this world to another.

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To be the first to enter the cosmos, to engage, in an unprecedented duel with nature. Life itself.

Many say exploration is part of our destiny, but it’s actually our duty to future generations and beyond.

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Where ignorance lurks, so too do the frontiers of discovery and imagination.

The sky is the limit only for those who aren't afraid to fly! To go places and do things that have never been done before – that’s what living is all about.

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